Facebook’s CEO Mark Zuckerberg announced the launching of Facebook and Instagram Shops. Here is a brief introduction to What is Facebook Shop or Instagram Shop and what are their key features that gonna make them stand out among numerous eCommerce platforms.
Introduction to Facebook Shop
So basically earlier people used to make stores on other eCommerce platforms like Shopify, WooCommerce, BigCommerce, Opencart, and many others and run ads of Facebook to lend them to their eCom store for all buying process.
But now, no app switching and other platform visiting will be required. Person seeing ad will click on it and Facebook instead of sending them to some third party e-commerce store will send potential customers to Facebook shop.
So in simple words, now people will perform A to Z steps of buying any goods on Facebook or Instagram.
Key Features of Facebook / Instagram Shop
- Facebook Shop is be Free.
This point is really gonna hurt paid eCom platforms likes Shopify.
So many small businesses will come online following this point. Many people even after willing to bring their business on the Internet couldn’t do till now because they didn’t have much knowledge and money for monthly subscription. So the Facebook shop being free will solve their money problem and the next point solve their lack of knowledge and skills problem.
- Easy to Create and Manage
Nobody knows the nature of people around the world better than Facebook. Not even a person himself knows about him better than Facebook. Sound strange? Yeah maybe, but the truth is truth.
Facebook literally knows what people like and what they don’t. How people act and what kind of features people need to make most out of their time and efforts.
Need any additional information about Facebook Shop or Instagram Shop like How to start online selling business, create Fb / IG Shop and manage business then you can ask in comment. We’ll help you 100%.
2 replies on “Facebook and Instagram SHOP: Introduction & Key Features”
Sir mere fb page par shop wala option work nhi kar raha he, aisa kyu?
Me first time aapka video dekha than website visit kiya hu.
Backend se Active nahi hai.